Client: The Federal Agency for Tourism of the Russian Federation
Developing a creative concept and creating a cinematic social video, which invokes Russian people to choose domestic tourism.
Сreative of the video bases on a simple but understandable idea for everyone – only in travel does a person fully reveal himself. And we are not talking about beach holidays, but about active tourism. Such as staying in a tent on the sunrise beach, climbing rocks or riding on a quad bike. Complete unity with nature – this is the only way, getting to know Russia and recognizing yourself.
Filming took place in Moscow and Krasnodar Territory.
In total, the film crew spent six days on location and shot in ten different places.
The director’s cut uses an 8mm film developed in Berlin.
Special stabilizing equipment was delivered from Moscow to Sochi for the scene with the quad bike.
The video “Discover Russia” was awarded the Grand Prix of the Triple F Film Festival as part of the Sochi fashion week.
Director of photography:
Ignat Senkin, Dmitrii Prudnikov
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Mascot of the 19th World Festival of Youth and Students